Data informs everything we do at Best for Britain. Our Multilevel Regression and Post-stratification Polling (commonly called MRP) is widely recognised as one of the most accurate in British politics, having predicted the outcome of the 2019 General Election.
Beyond voting intention, Best for Britain measures what the nation thinks about the key issues of the week to inform government, parliamentarians, and business - and to educate the public through publications, broadcast media and traditional press.
Our new Internationalism Index is a cutting-edge public opinion tool. We measured voters’ attitude by asking a series of base-questions that gauge views on the role of international organisations, on COVID, on asylum seeking, refugees, trading standards and much more. We used these questions to divide the UK into people with ‘High’, ‘Medium’ and ‘Low’ internationalist sympathies.
These segments are tools with which to analyse how people's views on other things like voting, topical issues, fundamental values in other areas, vary between those who are more internationalist in outlook and those who are less internationalist.