NEW POLL: Two thirds back a deal, including half of Leave voters

With just weeks to go, two thirds of Brits want the government to reach a trade deal with the EU before the end of this year. 

  • Only 15% support a no deal exit
  • Half of those who voted Leave in 2016 and more than half (56%) of Conservative voters want a deal. 

  • Conservative voters support reaching a deal with Europe versus a no deal on a 2:1 basis.

The poll was conducted by YouGov on behalf of Best for Britain, who are campaigning for a UK-EU trade deal. It finds that Brits overwhelmingly think the government should fulfil their manifesto commitment and deliver a trade deal with the EU. 

1,703 people were asked whether they would prefer for the UK to reach a deal with the EU before the end of the transition period. 66% of those polled supported leaving with a deal. 


Every region in the UK came out in favour of a EU trade deal by the end of this year. London and the North of England were the regions with the highest levels of support for a deal, at 73% and 68% respectively. And 50% of leave voters want to see a deal.

Conservative voters support reaching a deal with Europe versus a no deal on a 2:1 basis and Labour voters overwhelmingly want a deal with Europe.

With just a few weeks to go before the end of the transition period, and fears over economic recession going into 2021, this poll shows the British public will not look kindly on the government's failure to conclude a deal with the UK's largest trading partner. 

About the poll

All figures, unless otherwise stated, are from YouGov Plc. Total sample size was 1,703 adults. Fieldwork was undertaken between 10th - 11th December 2020. The figures have been weighted and are representative of all GB adults (aged 18+).

YouGov asked the question: Britain left the European Union at the start of this year and is currently in a transition period that will finish at the end of the year. During the transition period Britain continues to follow EU rules and trade with Europe on EU terms. Britain and the EU are currently seeking to negotiate a future trade deal that will apply after the transition period ends. Generally speaking, would you prefer Britain to do a trade deal with the European Union or not?


Speak out by contacting your MP

Use Best for Britain's simple online tool to send a message to your MP. Let them know you think the government should keep to its promises and deliver a trade deal that's best for Britain. Let them know we need a proper trade deal with Europe.

Published and promoted by Cary Mitchell on behalf of Best for Britain, the campaign name of BEST FOR BRITAIN LIMITED registered at International House, 24 Holborn Viaduct, London, EC1A 2BN. Best for Britain is registered with The Electoral Commission.

Best for Britain Limited, company number 10436078 registered in England and Wales.

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