Our Publications

New analysis of undecided voters shows the vast bulk of undecided voters cannot be won as easily by Labour as the Conservatives and are more likely to vote Tory at the next election.

Best for Britain has undertaken a major 10,000-response poll and seat-by-seat MRP investigation into how the parties would fare at a UK General Election and, crucially, what would happen in different election pact scenarios.

New polling by Opinium on behalf of Best for Britain reveals that 70% of those asked believe the Electoral Commission should remain fully independent of the government while only 8% said it should not.

Ahead of the Elections Bill's return to the Commons, Best for Britain has produced a briefing for MPs

Our briefing to Peers on the Elections Bill at Committee Stage, containing key messaging and other amendments to support, is below.

This briefing on the Policing Bill was produced in advance of the Consideration of Lords amendments on the Police, Crime, Sentencing and Courts Bill. February 2022.

This briefing was produced ahead of the Second Reading of the Elections Bill in the Lords. February 2022.

New polling undertaken by Opinium on behalf of Best for Britain shows that 79% of people asked think peaceful protests should be allowed outside the Houses of Parliament including 75% of people who voted Conservative at the last election and 76% of people who voted Leave at the EU referendum. Only 15% of people asked disagree with this.

A new nationally representative poll reveals that most people in the UK (53%) think the deal has created more problems than it solved with just 15% of people saying it solved more problems than it created. Even Leave voters are more likely to agree that the deal has created more problems than solutions.

Best for Britain has submitted written evidence to the PACAC inquiry into the Elections Bill. Read why we are deeply concerned by this dangerous anti-democratic new law.

61% said the government should prioritise protecting British farmers, compared to just 20% who said that agreeing new trade deals was more important, and 19% said they didn’t know. The findings are based on a nationally representative poll of more than 1,500 adults taken by Opinium this week  for Best for Britain. Support for farmers is found among a majority of both Leavers and Remainers, voters of all parties, across all age groups and in all nations and regions of the UK, with the strongest support in the South West of England.

New Best for Britain polling found 52% of all voters support some form of electoral reform. That's coupled with fewer than two-fifths of people who believe their vote has made a difference to the final result in an election. Clearly UK voters want to see change.

Landmark new report from Best for Britain featuring insight and polling identifying UK voters' real views on working with the world. Having left the European Union, the UK finds itself at a crossroads. In 2021, it has a choice to become a convenor nation, a leader in a collaborative sense, to overcome the global challenges of international disorder, protectionism and the climate crisis. But to do that, the UK must first repair its relationship with the EU. Without this underlying relationship with its nearest and closest ally, the UK risks being set a drift in a stormy global environment.

To mark Best for Britain's campaign relaunch in Spring 2021, we have commissioned a cutting-edge new analytical tool: The Internationalism Index. This is a brand new way of understanding opinion polling through segmenting the population by attitude, rather than demography or geography. The Index will allow a more nuanced understanding of how people in the UK view international co-operation.

If Keir Starmer wants a shot at No 10 in three years, the party must be open to working with the Greens and Lib Dems, particularly given the impending constituency boundary changes and SNP strength north of the border.

What did Best for Britain do in 2020? In the midst of the Covid-19 pandemic, Best for Britain kept up the pressure on government to get a proper deal with the EU. Here's what we did.

A major new analysis of the EU-UK trade deal highlights ten areas that must be addressed urgently to deal with non-tariff trade barriers looming come January 1st.

Voters around the country want the Prime Minister to keep his promise to strike a deal. Best for Britain's new polling reveals support for getting a comprehensive deal and for extending transition.

NEW POLL from Best for Britain: Two thirds back a deal, including half of Leave voters

This poll shows that the British public understand the damage that would be inflicted by leaving the transition period without an agreement and would not forgive Boris Johnson for failing to deliver on his election promise of an ‘oven-ready’ trade deal.

New poll assesses the domestic impact of Britain leaving the Brexit transition period without a UK-EU trade deal at the end of this year. Without a deal, businesses are staring down the barrel at a 'perfect storm' of Brexit and COVID this Christmas.